![]() If you are not using the Yoast SEO plugin, then there are other WordPress plugins that can help you get the job done. Other WordPress plugins for optimizing social media images If you are changing the featured images for Facebook retroactively after you have already shared your post link at least once before, you must run your URL through the Facebook Sharing Debugger, so that the old cached information can be refreshed and it can pick up the new featured image from then on. ![]() For more information on social media sizes, check out this guide from Sprout Social and these guidelines from Buffer. Through trial and error, I’ve found that any horizontal image with the width to height ratio of 2:1 and a width greater than 450px works fine for both Facebook and Twitter. Yoast suggests a featured image size of 1200px by 630px for Facebook and 1024px by 512px for Twitter.Fill out the details associated with your site’s social media platforms on the “Accounts” tab.Īnd that’s it! Just a couple things to keep in mind: Navigate to the Yoast SEO plugin’s “Social” tab from your WordPress site’s dashboard. Here’s a step-by-step guide on how to enable the social meta tags using the Yoast SEO plugin. This plugin makes adding Facebook Open Graph and Twitter Card meta tags very easy. If you don’t already have the premium version Yoast SEO installed on your WordPress site, that’s the first step to optimizing your blog images for social. In this article, I’ll primarily focus on the Yoast SEO plugin’s premium meta tag features, but then I’ll talk about a few other ways you can go about it. The good news is there are several plugins to choose from to implement these meta tags. But the question that arises next is how to manipulate the Open Graph and Twitter Card meta tags to get the best display results for your post on social media. How to implement Open Graph and Twitter Card tags on your WordPress site When included, the Open Graph and Twitter Card tags do not directly impact the page’s SEO, but they impact how the page displays on social platforms and more importantly, gives the publisher a level of control over the elements to display when their pages get shared on social media by anyone. If you visit a site where Open Graph and Twitter Cards are enabled and do a view source of the content, the meta tags might look like the example below (with the “content” information replaced appropriately): Twitter uses a protocol employing Twitter Cards, which is similar in function to Facebook’s Open Graph. ![]() Since its introduction, the Open Graph protocol has been adopted by LinkedIn and Pinterest, too. Introduced by Facebook in 2010, the Open Graph tags are a set of meta tags used to facilitate any web page to become a rich object in a social graph by allowing you, the content publisher, to control the elements that are displayed when you share your page on Facebook. What are Open Graph and Twitter Card Meta Tags? Open Graph and Twitter Card meta tags are the solutions for this. So, how can you avoid this pitfall and optimize your blog images for social sharing? Even your most ardent fans will hesitate to share your content (no matter how informative it may be) if it is not accompanied by a relevant featured image, optimized for the platform in question.Ī picture is worth a thousand words, no doubt, but if you don’t actively seek to take control of your social media images, those may turn out to be the wrong words. At some point in our blogging journeys, we’ve all been there.Ī poorly sized image not only dilutes the message you are trying to pass to your followers, it also reduces the posts’ shareability. Worse still, there is either no image or the image is so small that it is easy to scroll right past, thus missing the post altogether. But the moment you share it on Facebook or Twitter, the image gets cropped at the wrong places. Picture this: You are ready with the perfect blog post and an eye-catching featured image to go with it.
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